SENIOR DIRECTOR, BUSINESS DEVELOPMENT

• Define the growth strategy for your portfolio with clear guidance on key client and agency stakeholders, client/opportunity prioritization
• Qualify and nurture marketing qualified leads while developing and nurturing your own self-generated leads across your target account list
• Lead large-scale brand relationships with senior stakeholders focused on identifying strategic opportunities for value-creation, partnership development, and new revenue generation for Analytic Partners
• Lead, negotiate and close large-scale deals within a target account list, custom-tailoring strategic solutions to their business needs and our competitive set
• Develop and execute on multi-stakeholder account strategies throughout the entire deal lifecycle, from client prospecting through RFP management and post-sale engagement
• Efficiently perform discovery on your target prospect to write compelling, value-based partnership proposals, incorporating clear financial business cases
• Develop and progress a pipeline of qualified opportunities to deliver revenue which meets or exceeds your assigned quota
• Drive high-impact thought leadership aligned with your vertical segments to establish Analytic Partners' reputation as an innovator and trusted leader in marketing measurement technology
• Capture timely and complete sales activity in Salesforce and maintain the discipline of pipeline management to ensure accurate forecasting
• Stay up to date with relevant industry and job knowledge by attending conferences, participating in educational opportunities; reading professional publications; maintaining personal networks; and participating in professional organizations Critical Skills/Aptitudes Required:
  • Demonstrated ability to sell technology and services solutions with ACV $500k+to senior marketers and analytics influencers
  • Understanding of the marketing ecosystem and a passion for technology
  • Experience using a value-based sales approach to clearly articulate competitive differentiators in a way that communicates ROI impact into
  • Knowledge of how to manage a complex sales cycle with multiple stakeholders including procurement, CXO level contacts, senior level marketing and analytics professionals at the local, regional and global level within multinational organizations
  • Comfortability in identifying a target account list, developing account plans and executing in a disciplined, consistent manner to map and engage all relevant decision makers and influencers potentially involved in a deal
  • Deeply networked with many relationships with decision makers, influencers and CXOs in marketing, analytics and finance positions within enterprise organizations
  • Strong fluency with storytelling using data and analytical methods on how an organization can use tools to measure and improve marketing returns and business performance
  • Self-starter with ability to solve problems independently, but also very strong team-seller who can work efficiently with our solutions experts to overcome obstacles and construct winning proposals
  • Effective multi-tasker comfortable in a fast-paced environment
  • Experience with managing complex RFP/RFI and other formal evaluation processes, engaging multiple internal and external stakeholders to deliver professional and comprehensive responses / content which convert prospects to clients
  • Familiarity with sales research tools such as ZoomInfo, Linkedin and other platforms
  • Strong written and verbal communication skills
  • Strong interpersonal skills; good at reading people, establishing rapport and building trust
  • Experience using Salesforce CRM and managing a highly accurate pipeline Resume Requirements:
    • 10+ years of demonstrated ability to hit sales quotas with Enterprise-class customers selling marketing data/analytics/software solutions in the $500k to $5M range
    • College degree and/or formal training in strategic selling techniques Compensation:
      • A competitive base and attractive (uncapped) commission plan, an equity incentive plan, excellent benefits, and a real opportunity to grow to achieve your personal goals

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